Good for Business, Internet, Latvia, Technology

Leiterts told journalists today that the tool developed by Fragmentic will make work on applications partly automatic. It is not mean for work on applications' basic functions but makes adding features like users, emails, chat, etc., easier.

"Applications have features that can be replicated, such as users. Once there are users, they sooner or later will communicate through email, and at one point you will want to sell something to the users. Then there are also things like statistics, chat," Leiterts said. "If we take a look at the whole picture, it's fascinating that an application as such is maybe half of what is necessary to make it functional."

In Leiterts' words, it takes weeks to make any alterations to an application but that the Fragmentic tool will allow changing a feature like payment system in an application with one click.

Speaking of Fragmentic's market potential, Leiterts said that its market will not be worth hundreds of millions or even millions, but that from the price policy standpoint, it will help save costs as the tool will replace several programmers.

"Since the bulk of applications are developed in Western Europe or the U.S. where a programmer may cost an estimated USD 5,000 a month, we save some USD 10,000 a month, or USD 120,000 a year," Leiterts said. He also did not rule out the possibility of saving other costs as well.

In his words, Fragmentic is in the process of developing the tool and the company is paying with its own money for its maintenance, but there are plans to attract an investor in the future.

Leiterts, Raimonds Kaze and Alise Semjonova founded Infogram in February 2012. Infogr.am is a data visualization tool making posting visualized data on the Internet fast and easy.

Infogram, which currently belongs to the U.S.-registered company Infogram Software Inc., posted EUR 416,077 in turnover and a EUR 683,062 loss for 2014.