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International Internet Magazine. Baltic States news & analytics Friday, 26.04.2024, 02:09

Lauma Lingerie opens first franchise store in Kosovo

BC, Riga, 17.02.2015.Print version
The joint-stock Latvian lingerie and undergarment producer Lauma Lingerie opened its first franchise store in Kosovo at the beginning of February, the company informed LETA.

Photo: lauma.lv

Covering an area of 50 square meters, the new store is located at the "Grand Store" shopping mall in Veternik, Prishtina region.

 

Lauma Lingerie CEO Linda Matisone says that the company's chain stores are expanding, thus, the company now offers its merchandise in ten countries all over the world.

 

Lauma Lingerie operates 55 franchise stores, 19 of which are located in Latvia. The company plans to continue expanding and developing its franchise network by investing in market research and design development.

 

As reported, Lauma Lingerie achieved EUR 10.24 million in turnover last year, which is 25.6 percent more than in 2012, when the turnover was EUR 8.16 million.

 

The company was established in 2005, and is a subsidiary of joint-stock Silvano Fashion Group.






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