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Education in Vienna: the unique WU Executive Academy

Nina Kolyako, BC, Riga/Vienna, 06.10.2015.Print version
The WU Executive Academy, the business school of the Vienna University of Economics and Business (WU), Europe's largest business university, brings more than 100 years of experience and an excellent reputation to the field of executive education. Thus, it belongs to the leading business universities worldwide.

The executive education portfolio of the WU Executive Academy includes MBA and Master of Laws programs, university certificate programs, corporate programs and open programs. In recent years, it has become one of the leading providers in Central and Eastern Europe.

 

As part of WU, the WU Executive Academy is AACSB (Association to Advance Collegiate Schools of Business) and EQUIS (European Quality Improvement System) accredited. EQUIS is an internationally recognized accreditation system offered by the European Foundation of Management. Moreover, the outstanding quality of its MBA programs has been recognized by AMBA (Association of MBAs) awarding its renowned global accreditation.

 

Apart from WU, only 72 business universities and business schools around the globe, and just one in the German-speaking world, meet the strict quality standards of all three accreditation agencies and hold the "triple crown accreditation".

 

Current achievements of the WU Executive Academy:

 

- Financial Times European Business School Ranking (2014): # 42

- Financial Times Executive MBA Ranking (2014): # 62 worldwide, # 5 in DACH

- Personalmagazin Ranking (2013): Among the Top 40 Business Schools worldwide

- Ziarul Financial MBA Ranking (2015): #1 MBA in Romania

 

Each year, as many as 750 graduate students and about 1,200 managers, experts and high potentials from over 75 countries study in the executive education programs. At present, residencies and programs are conducted in more than 15 countries on 3 continents.

 

Being part of WU, the WU Executive Academy provides access to the expertise of some 700 faculty members and countless experts in more than 220 partner universities all over the world. The knowledge the Academy provides is of immediate practical relevance and is kept up-to-date through our scientific research capabilities. The faculty of the WU Executive Academy consists of both internationally renowned professors and top executives. Together, they provide the latest scientifically-based knowledge - and in-depth views of state-of-the-art applications of management models.


Campus WU – a city inside the city

On Campus WU 25,000 students and 1,500 faculty members, researchers and administrative staff find ideal conditions for learning, teachings, researching and working. Located near the city center and adjacent to one of Vienna’s largest parks, the new campus is an integral part of the district and combines urban life with the work at the university.
 

6 Buildings - 6 Architects. The campus consists of six individual building complexes, designed by six international renowned architects.  The campus offers not only teaching facilities and officies, but also restaurants, cafés, shops and even a kindergarten, all in a stimulating architectural environment.

 

The property area is 90,000 m2, 560 meters long and between 150 and 210 meters wide. The entire campus is ringed with a total of 231 ginkgo trees and extensive shrubbery, forming a green border and a natural filter between the campus and the surrounding urban environment and traffic. The campus is accessible 24 hours a day, 365 days a year through one of the three main entrances and many entry passageways.


Building WU Executive Academy (EA). The outer facade is made of glass and aluminum. Different degrees of transparency, from opaque to completely translucent. The upper levels offer spectacular views of Vienna’s city center and the nearby Prater Park.
 
Key Facts:

 

- Architects: NO.MAD Arquitectos, Madrid

- Total floor space: 6,000 m2

- Floors: 6

- Special: reflective façade

                                                                                

Departments (D4). The geometric façade features a playful arrangement of parallelograms with dynamically placed windows. In the building D4 you'll find research institutes, departments, a café and the library for social sciences.

Key Facts:

 

- Architects: Estudio Carme Pinós S.L. Barcelona

- Total floor space: 16,000 m2

Special: "Tetris"-facade


Departments & Administration (D3, AD). The building includes numerous passages, niches, terraces, atriums, and open spaces with benches. The building is as colorful on the inside as it is on the outside and includes departments, research institutes a library and the administration of the Vienna University of Business and Economics.

 

Key Facts:

 

- Architects: CRABstudio, London

- Total floor space: 20,000 m2

- Special: yellow-orange-red façade faced with wooden planks

Tip: get yourself a snack at the bakery "Anker" at the ground floor

Teaching Center & Departments (TC/D1). The Teaching Center delineates the northeastern border of the campus. The façade of the Teaching Center is made of Corten weathering steel, which with time will form a protective, colored patina. The building contains various auditoriums, equipped with state of the art learning technologies and learning space for up to 5,000 students simultaneously as well as the Auditorium Maximum for 650 students and the WU Mensa.

 

Key Facts:

 

- Architects: BUSarchitektur ZT, Vienna

- Total floor space: 34,000 m2

- Special: facade made of Corten weathering steel

- Tip: roof-top garden of Mensa WU



Library & Learning Center (LC). The heart of the new university campus is the centrally located Library & Learning Center. Visitors enter the building in the generously proportioned atrium, which also serves as WU's main reception area. Inside LC there are the Student Services, IT Services, the International Office and the OMV Central Library.

 

Key Facts:

 

- Architects: Zaha Hadid Architects, London

- Total floor space: 41,000 m2

Special: projecting roof with "monitor"

Departments and Student Center (D2/SC). Building D2 to the south is made up of 2 elongated, slender sections with a facade consisting of thin, overlapping layers. It gives the impression of permeability and closeness. D2 houses Departments, research institutes, the Library for Business Languages, a supermarket, the Sports Center, a public kindergarten and more.

 

Key Facts:

 

- Architects: Atelier Hitoshi Abe, Japan

- Total floor space: 23,000 m2

- Special: two building segments, Millefeuille facade



WU Executive Academy's new dean – Barbara Stöttinger

The new rector of WU Vienna, Prof. Edeltraud Hanappi-Egger, has appointed Assoc. Prof. Barbara Stöttinger as the WU Executive Academy's new dean. Prof. Stöttinger will take over from her predecessor, Prof. Bodo B. Schlegelmilch, on October 1, 2015. Under her deanship, WU Vienna's business school is to continue its successful track record. Moreover, the WU Executive Academy will further strengthen its position as both a leading player in the international MBA market and Austria's top executive-education provider.

 

The WU Executive Academy's new dean, Prof. Barbara Stöttinger (WU Vienna, Institute for International Marketing Management), is highly qualified and has not only a wealth of marketing knowledge with a sound academic underpinning but also years of experience in MBA and executive education.

 

"For ten years, the WU Executive Academy has been WU Vienna's one-stop shop when it comes to career development. Today, it is a leading executive-education provider, offering a wide range of training programs tailored around the latest job-market requirements. Over the coming years, we want to further strengthen the WU Executive Academy's position at the international level, grow our network and continue to ensure that we meet the highest quality standards. Barbara Stöttinger is the best choice to achieve these goals together. She became an academic director at the WU Executive Academy in 2007, has won many (inter)national awards as a lecturer and has acquired a wealth of business experience before and during her academic career. It is a privilege to appoint her as the WU Executive Academy's new dean," says Edeltraud Hanappi-Egger.

 

Barbara Stöttinger holds a doctoral degree from WU Vienna. In 2003, she earned her post-doctoral lecturing qualification in international marketing. Before joining the Institute for International Marketing Management, Barbara Stöttinger worked in the marketing department of an international consumer goods manufacturer (consumer electronics) and as a consultant. As part of her research, she has spent considerable amounts of time in the USA and in Canada. Moreover, she has lectured on marketing and international marketing in Europe, Asia and North America for many years and has won several teaching awards. Since 2007, Barbara Stöttinger has been the academic director of the WU Executive Academy's Professional MBA Marketing & Sales.


Application requirements for MBA

Applicants must meet the following requirements:

 

- Undergraduate degree (equivalent to a bachelor’s degree or higher)

- Minimum of five years of relevant work experience

- Leadership experience

- Proficiency in written and spoken English


An application fee (€ 200 - MBA and Master of Laws | € 20 - Certificate Programs and Diplom BetriebswirtIn) is payable after submission of your application. The tuition fees vary from the programs: from EUR 30, 000 to 45,000 per the whole course.

 

Checklist:


- Copy of university diploma in original language

- Official translation of university diplomas (find detailed information about the formal requirements here)

- Curriculum Vitae

- Recent digital photograph

- Letter of motivation

- 2 letters of recommendation: one from your direct supervisor, another one from a person of your choice (no subordinates)

- Clear copy of valid passport

- Originals of supporting documents must be presented during the admission interview. Moreover, participants are expected to have access to a personal computer and to be familiar with MS Office software.


WU Executive Club

Upon graduation, all participants of our MBA programs and Master of Laws programs become members of the WU Executive Club and can use our alumni services for free.

With over 2,200 executives from over 85 nations, this exclusive community of international managers offers an exceptional opportunity for networking as well as the exchange of expertise and experience across diverse educational and business backgrounds.

 

On average, our alumni have 17 years of work experience and 10 years of management experience in various industries, which makes the alumni network a highly attractive knowledge pool.


Here you will find the article on WU Executive Academy's corporate programs.






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