Advertising, Baltic States – CIS, Belarus, Forum, Markets and Companies

Upload your works right now!

This year works will evaluate eight basic international jury lineups, which consists of persons with the world recognition in advertising from the CIS and Europe. Refereeing at the “White Square” is regulated by the Regulation on the jury, and is based on the principles of impartiality, objectivity and professionalism. The main criteria of the competitive works are originality, novelty of the idea and the quality of its implementation. In competitions of advertising campaigns and marketing services – BTL, PR, DM-projects – one of the main indicators remains effectiveness.

The main prize of the Festival – Grand Prix – for the second time will be determined by the High jury, which will consist of the Chairmen of the eight jury lineups and the Chairman of the High jury – an independent expert which is not taking part in the work of any of the basic jury lineups.

Submission of competitive works at the VI Festival is available in 13 contests, including 122 nominations:

\

Payment is possible in Belarusian and Russian rubles, Ukrainian hryvnias, Euro or USD.

To submit competitive work to the festival, you should:

- Sign up on the official site http://en.adfest.by/ in section REGISTRATION. If you have already participated in the "White Square", you can go to the site under the old login and password.

- Fill in the general registration form.

- Register your competition work, providing all the necessary information in two languages ​​– Russian and English. After this steps in your PERSONAL ACCOUNT, which you created when registered on the site, under your login and password download a preview of your work (in the appropriate format, which depends on the chosen competition. Detailed requirements for each competition, you can find in the section COMPETITION).

- Make the payment (the cost of participation you can be found in the section PARTICIPATION RULES).

- And finally, transmit the original of your work by uploading it to the Festival FTP-server.

To do this, you just need to link ftp://old.adfest.by, previously asking a login and password from the Directorate of the Festival [email protected], and create there a folder with the name of your agency and save there the original of your work.

Everything else, including the handling, preparation of works for the competitive evaluation by the jury, printing for the exhibition – will make the Directorate of the Festival.

We remind you that to participation in Festival allowed works developed and implemented in advertising campaigns in the period from January 1, 2013 to March 31, 2014 except the works involved in the “White Square” Festival in 2013.

Detailed information can be found on the official website www.en.adfest.by or at the Directorate of the Festival by phones: +375 17 217 41 71; +375 17 217 41 61; +375 17 205 09 16; +375 17 306 44 73.