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International Internet Magazine. Baltic States news & analytics Monday, 07.07.2025, 11:02

BalticMiles members can spend points for music

Nina Kolyako, BC, Riga, 06.07.2011.Print version
The BalticMiles loyalty programme has teamed up with Universal Music to offer members access to online music store. Songs and albums by The Rolling Stones, Lady Gaga, U2, Johnny Cash, and other artists represented by Universal Music will be available for download.

Gabi Kool, BalticMiles CEO: “BalticMiles is all about earning and spending points at many exciting and different locations and for products that are relevant and appealing to our members. The addition of Universal Music as a redemption partner means that our members in the Baltics and Finland now have a unique opportunity to use points for their favorite songs and albums.  You need only a few points to enjoy your favorite music – for example, staying just one night in one of the nearly 500 BalticMiles partner hotels will reward you already with five free songs.”

 

Now all BalticMiles members from Latvia, Lithuania, Estonia, and Finland have the opportunity to spend their BalticMiles points while shopping in the Universal Music online music store http://muusika24.ee/sites/airbaltic/. The store offers some 30,000 albums and 400,000 tracks of various genres. Prices start at 90 points per song and 790 points for an album, informed BC press service of BalticMiles.

 

BalticMiles is the first multi-partner loyalty programme in the Baltics. It was launched in October 2009. BalticMiles rewards offer ranges from flights, hotel nights, SPA treatments, car rentals, cinema tickets, perfumes and cosmetics, jewellery and watches, design items for the house, bags and suitcases for travel, toys for children and 2700 other items available in balticmiles.com online shop. BalticMiles has established a programme enabling its members to donate points to several charities.






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