Banks, Financial Services, Latvia, Legislation

From now on, the company, which is the only enterprise in the Baltic region and one of the leading companies in Central and Eastern Europe in terms of managing problematic assets, will be known as Reverta. The new brand marks changes in the company’s visual identity and also represents a change in its status. The lending institution is being turned into a professional manager of problematic assets, writes LETA/Nozare.lv.

“Changing the brand name was not a goal in itself. It is a logical and important step in the process of developing the company. We will use the experience and specific knowledge that we have accumulated to establish this unique company in Latvia and the Baltic region – managing problem assets. There are few specialized companies of this type in the international financial sector because, in most cases, problem assets are managed by the companies themselves, or they are divided and sold to investors,” points out Reverta Board Chairman Christopher Gwilliam.

The company’s new visual identity can be seen on the Internet, since Reverta is opening its new corporate homepage today (www.reverta.lv). Social network users will be able to follow the latest news from Reverta via its new Twitter account.