{"id":103659,"date":"2025-12-11T15:05:12","date_gmt":"2025-12-11T13:05:12","guid":{"rendered":"https:\/\/www.baltic-course.com\/lv\/?p=103659"},"modified":"2025-12-11T15:05:12","modified_gmt":"2025-12-11T13:05:12","slug":"agentura-alpha-nomineta-epica-awards-2025-balvai-kategorija-public-interest-health-safety","status":"publish","type":"post","link":"https:\/\/www.baltic-course.com\/lv\/agentura-alpha-nomineta-epica-awards-2025-balvai-kategorija-public-interest-health-safety\/103659","title":{"rendered":"A\u0123ent\u016bra \u201cAlpha\u201d nomin\u0113ta \u201cEpica Awards 2025\u201d balvai kategorij\u0101 \u201cPublic Interest \u2013 Health &#038; Safety\u201d"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-103660\" src=\"https:\/\/www.baltic-course.com\/lv\/wp-content\/uploads\/2025\/12\/1aa2a1a-3.jpg\" alt=\"\" width=\"818\" height=\"575\" srcset=\"https:\/\/www.baltic-course.com\/lv\/wp-content\/uploads\/2025\/12\/1aa2a1a-3.jpg 818w, https:\/\/www.baltic-course.com\/lv\/wp-content\/uploads\/2025\/12\/1aa2a1a-3-775x545.jpg 775w, https:\/\/www.baltic-course.com\/lv\/wp-content\/uploads\/2025\/12\/1aa2a1a-3-768x540.jpg 768w, https:\/\/www.baltic-course.com\/lv\/wp-content\/uploads\/2025\/12\/1aa2a1a-3-200x140.jpg 200w\" sizes=\"auto, (max-width: 818px) 100vw, 818px\" \/><\/p>\n<p><strong>Komunik\u0101cijas a\u0123ent\u016bra \u201cAlpha\u201d iek\u013cuvusi starptautisk\u0101 konkursa \u201cEpica Awards 2025\u201d fin\u0101listu sarakst\u0101 kategorij\u0101 \u201cPublic Interest \u2013 Health &amp; Safety\u201d, nov\u0113rt\u0113jot Lietuv\u0101 rad\u012bto soci\u0101lo kampa\u0146u \u201cNever Alone!\u201d, kas piev\u0113rsa sabiedr\u012bbas uzman\u012bbu b\u0113rnu dro\u0161\u012bbai. <\/strong><\/p><div class=\"2e6ae01b4f90ae739e66a2cc7f5e8528\" data-index=\"1\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n <script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-8775106392232080\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- Baltic course LV aug\u0161a -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-8775106392232080\"\r\n     data-ad-slot=\"4540934099\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script>\n<\/div>\n\n<p>\u0160\u012b nomin\u0101cija apliecina Baltijas komunik\u0101cijas nozares sp\u0113ju rad\u012bt idejas ar patiesu cilv\u0113cisku v\u0113rt\u012bbu un starptautisku rezonansi.<br \/>\nDibin\u0101ts 1987. gad\u0101, \u201cEpica Awards\u201d ir unik\u0101ls apbalvojums glob\u0101laj\u0101 rado\u0161\u0101s industrijas vid\u0113 \u2013 tas ir vien\u012bgais konkurss pasaul\u0113, ko v\u0113rt\u0113 \u017eurn\u0101listi, kas specializ\u0113jas m\u0101rketinga, rekl\u0101mas un komunik\u0101cijas jom\u0101s.<\/p>\n<p>\u017d\u016brij\u0101 darbojas vair\u0101k nek\u0101 300 nozares mediju p\u0101rst\u0101vju no visas pasaules, bet konkurss ik gadu piesaista t\u016bksto\u0161iem pieteikumu no vair\u0101k nek\u0101 70 valst\u012bm. \u201cEpica\u201d misija ir izcelt izcilu rado\u0161umu un pal\u012bdz\u0113t a\u0123ent\u016br\u0101m un studij\u0101m nostiprin\u0101t reput\u0101ciju \u0101rpus savas valsts robe\u017e\u0101m.<\/p>\n<h4>\nKampa\u0146a, kas bailes p\u0101rv\u0113rta r\u012bc\u012bb\u0101 un emp\u0101tij\u0101<\/h4>\n<p>Kampa\u0146a \u201cNever Alone!\u201d tika rad\u012bta laik\u0101, kad Lietuv\u0101 pieauga sabiedr\u012bbas satraukums par b\u0113rnu dro\u0161\u012bbu \u2013 ik gadu paz\u016bd vair\u0101ki t\u016bksto\u0161i b\u0113rnu, bet tr\u016bka vienotas, cer\u012bbu sniedzo\u0161as komunik\u0101cijas par \u0161o t\u0113mu. Kampa\u0146as m\u0113r\u0137is bija p\u0101rv\u0113rst bailes un nezi\u0146u par r\u012bc\u012bbu un izpratni, mudinot vec\u0101kus run\u0101t ar b\u0113rniem un izmantot tehnolo\u0123ijas k\u0101 atbalsta instrumentu ikdien\u0101.<\/p>\n<p>Rado\u0161\u0101 ideja \u2013 jaut\u0101jums \u201cVai tu zini, kur ir tavs Kevins?\u201d, kas atsauc\u0101s uz filmu Home Alone \u2013 apvienoja humoru, siltumu un atpaz\u012bstamu kult\u016bras simbolu. \u0160\u012b pieeja aktiviz\u0113ja pla\u0161u nacion\u0101lu sarunu Lietuv\u0101: kampa\u0146\u0101 tika iesaist\u012bti telev\u012bzijas kan\u0101li, digit\u0101lie mediji, radio, influenceri un sabiedrisk\u0101s organiz\u0101cijas. Rezult\u0101t\u0101 b\u016btiski pieauga \u201cFindmykids\u201d lietotnes atpaz\u012bstam\u012bba un lejupiel\u0101des, k\u0101 ar\u012b sabiedr\u012bb\u0101 veidoj\u0101s atkl\u0101ta diskusija par b\u0113rnu dro\u0161\u012bbu.<\/p>\n<p>\u201cEsmu patiesi lepns par m\u016bsu komandas darbu un starptautisko atzin\u012bbu,\u201d uzsver Lauris \u0160pillers, \u201cAlpha\u201d valdes loceklis. \u201cNomin\u0101cija \u201cEpica Awards\u201d apliecina, ka j\u0113gpilnas idejas patie\u0161\u0101m var rad\u012bt re\u0101lu ietekmi \u2013 gan no komunik\u0101cijas rezult\u0101tu, gan sabiedr\u012bbas p\u0101rmai\u0146u viedok\u013ca. M\u0113s ticam, ka tas ir m\u016bsdienu komunik\u0101cijas b\u016btisk\u0101kais uzdevums. Esam \u013coti pateic\u012bgi m\u016bsu partneriem, klientiem un \u201cFindmykids\u201d komandai par uztic\u0113\u0161anos un sadarb\u012bbu \u2013 \u0161is nov\u0113rt\u0113jums pieder mums visiem. Kop\u0101 m\u0113s rad\u0101m komunik\u0101ciju, kas ne tikai uzrun\u0101, bet ar\u012b stiprina sabiedr\u012bbu un veicina dro\u0161\u0101ku vidi b\u0113rniem un \u0123imen\u0113m.\u201d<\/p>\n<h4>Par \u201cAlpha\u201d<\/h4>\n<p>\u201cAlpha\u201d ir viena no vado\u0161aj\u0101m pilna servisa komunik\u0101cijas a\u0123ent\u016br\u0101m Baltij\u0101, kas str\u0101d\u0101 vis\u0101s Baltijas valst\u012bs, un apvieno sabiedrisko attiec\u012bbu, m\u0101rketinga, digit\u0101l\u0101s rekl\u0101mas un mediju strat\u0113\u0123ijas kompetences. A\u0123ent\u016bra pal\u012bdz uz\u0146\u0113mumiem un organiz\u0101cij\u0101m rad\u012bt saturu ar noz\u012bmi \u2013 t\u0101du, kas veido uztic\u0113\u0161anos un sabiedr\u012bbas iesaisti. \u0160ogad a\u0123ent\u016bra \u201cAlpha\u201d ar kampa\u0146u \u201cNever Alone!\u201d jau izc\u012bn\u012bjusi divas balvas presti\u017eaj\u0101 \u201cEuropean Agency Awards 2025\u201d konkurs\u0101 \u2013 kategorij\u0101s \u201cBest PR Campaign\u201d (lab\u0101k\u0101 sabiedrisko attiec\u012bbu kampa\u0146a) un \u201cBest Integrated Campaign\u201d (lab\u0101k\u0101 integr\u0113t\u0101 kampa\u0146a).<\/p>\n<p>2024. gad\u0101 \u201cAlpha\u201d neto apgroz\u012bjums Latvij\u0101 sasniedza 2 661 596 EUR, kas ir par 34,1 % vair\u0101k nek\u0101 2023. gad\u0101, savuk\u0101rt pe\u013c\u0146a pieauga l\u012bdz 113 322 EUR (no 71 878 EUR 2023. gad\u0101), liecinot par uz\u0146\u0113muma stabilu izaugsmi un konkur\u0113tsp\u0113ju Baltijas tirg\u016b. Savuk\u0101rt \u201cAlpha\u201d m\u0101tesuz\u0146\u0113mums Igaunij\u0101 \u2013 O\u00dc \u201cAlphaAgency\u201d \u2013 sa\u0146\u0113mis AS \u201cCreditinfo Eesti\u201d sertifik\u0101tu \u201cStrongest in Estonia 2025\u201d, kas apliecina uz\u0146\u0113muma ieguld\u012bjumu Igaunijas ekonomikas att\u012bst\u012bb\u0101 un god\u012bgas uz\u0146\u0113m\u0113jdarb\u012bbas kult\u016bras veicin\u0101\u0161an\u0101. Balstoties uz 2024. gada ekonomiskajiem datiem, uz\u0146\u0113mums ieguvis \u201c\u013boti labs\u201d (AA) kred\u012btreitingu, ko Igaunij\u0101 sa\u0146em tikai 7,6% uz\u0146\u0113mumu.<\/p>\n\n<div style=\"font-size: 0px; height: 0px; line-height: 0px; margin: 0; padding: 0; clear: both;\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Komunik\u0101cijas a\u0123ent\u016bra \u201cAlpha\u201d iek\u013cuvusi starptautisk\u0101 konkursa \u201cEpica Awards 2025\u201d fin\u0101listu sarakst\u0101 kategorij\u0101 \u201cPublic Interest \u2013 Health &#038; Safety\u201d, nov\u0113rt\u0113jot Lietuv\u0101 rad\u012bto soci\u0101lo kampa\u0146u \u201cNever Alone!\u201d, kas piev\u0113rsa sabiedr\u012bbas uzman\u012bbu b\u0113rnu dro\u0161\u012bbai.<\/p>\n","protected":false},"author":53,"featured_media":103660,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[2231],"tags":[],"class_list":["post-103659","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-zinas"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A\u0123ent\u016bra \u201cAlpha\u201d nomin\u0113ta \u201cEpica Awards 2025\u201d balvai kategorij\u0101 \u201cPublic Interest \u2013 Health &amp; 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