International Internet Magazine. Baltic States news & analytics
Thursday, 17.04.2014, 07:00
A. Le Coq posts record sales in Estonia in 2013
The biggest growth was posted by water while the exports of the company's own products grew by 12%.
A. Le Coq's manager Tarmo Noop pointed out two factors for the good sales result – warm summer and bigger sales on board ships and in ports. "The long and beautiful summer raised our water category sales by 28%," said Noop.
Noop said that while the Estonian beer market fell last year by 5%, A. Le Coq's beer segment grew by 4% thanks to sales on board ships and in ports.
The out of the group export of A. Le Coq grew by 12% partly thanks to contracts concluded with Armenia and Hungary last year.