Forum, Latvia, LIVE RIGA, Markets and Companies, Tourism
International Internet Magazine. Baltic States news & analyticsMonday, 06.09.2010, 11:55
LIVE RĪGA: tourism sector needs innovative products
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“In the framework of the discussion, the existing and potential partners of LIVE RIGA proposed a number of progressive initiatives for promoting tourism. The main conclusion: The tourism sector needs bright ideas and has to be willing to be open for intersectoral cooperation. LIVE RIGA encourages and supports all creative ideas which increase the variety and quality of the tourism Riga’s has to offer,” points out Antra Laumane, the chairwoman of the discussion and representative of the Riga Tourism Development Bureau (RTDB).
“Having assessed the opportunities for cooperation between culture and tourism sectors, we are currently working on upcoming tourism-oriented cultural events. Cultural organisations in this field have an opportunity for good cooperation with LIVE RIGA. At the moment, we are coordinating with institutions under the supervision of the ministry, in order jointly to develop a package of measures which would be interesting to foreign tourists when they visit Latvia”, said Ints Dālderis, the Minister of Culture, at the discussion.
During the discussion, the Aldaris enterprise announced a competition for tourism operators to organise excursions to Aldaris. The tourism sector enterprises are invited to put forth ideas for regular excursions to the brewery.
During the round table discussion organised by LIVE RIGA, the following representatives presented their vision for the promotion of tourism:
- Diāna Čivle, Head of the European Capital of Culture Board,
- Aiva Rozenberga, Programme Coordinator of the European Capital of Culture Board,
- Selga Laizāne, Executive Director of the Latvian National Opera House,
- Laura Veličko, Head of the Marketing and Advertising Department of JSC Dzintars,
- Daina Šnikvalde, Head of the Staff Relations Unit of JSC Aldaris.
LIVE RIGA is implementing a unique partnership programme in the Latvian tourism sector. It joins several hundreds of public and private sector organisations. Within the framework of the partnership programme, any enterprise has an opportunity to create an attractive tourism product and offer it to the guests of the city. Enterprises and institutions participating in the LIVE RIGA partnership programme are supporting the promotion of Riga abroad. Up to now, more than 300 potential partners have contacted LIVE RIGA. The status of a partner envisages the use of the LIVE RIGA quality brand on the premises, building and/or marketing materials of the enterprise. This quality brand serves as a symbol that the respective partner is a reliable entrepreneur offering high quality services.
Certificates confirming the status of a partner have been issued to 104 enterprises, institutions and non-governmental organisations (please see the list of certified persons in the attachment). Several hotels, restaurants, cultural and entertainment establishments have already used the LIVE RIGA quality brand. 30 applications of potential partners are currently being examined. The decision to grant partner status is made by the RTAB`s Consultative Council.
ON RTABOn 28 October 2009, the “Riga Tourism Development Bureau” (RTAB) foundation was registered in the Register of Enterprises of the Republic of Latvia. It was established by the Riga City Council, the airline “airBaltic”, the Association of Hotels and Restaurants of Latvia (LVRA) and the Association of Latvian Travel Agents (ALTA). RTAB works on promoting tourism and on marketing abroad what Riga has to offer tourists.
70% of RTAB’s voting rights are held by the Riga City Council, while the remaining founders – the airline airBaltic, LVRA and ALTA – each hold 10%. The main principle of RTAB’s operation and the LIVE RIGA brand is “What's Good for Rigans is Good for Tourists”. |
THE LIVE RIGA PARTNER CERTIFICATE HAS BEEN ISSUED TO:
|
PARTNER |
CERTIFICATE No |
|
Reval Hotel Latvija |
1 |
|
Latvijas Nacionālā opera |
2 |
|
Kanāla Motorlaivu kompānija |
3 |
|
“Reval Hotel Rīdzene” |
4 |
|
“Reval Hotel Elizabete” |
5 |
|
VSIA Dailes teātris |
6 |
|
Gaļinas Poliščukas Teātra Observatorija |
7 |
|
AS Dzintars |
8 |
|
VSIA Rīgas Cirks |
9 |
|
Latvijas Ugunsdzēsības muzejs |
10 |
|
Latvijas Laikmetīgās mākslas muzeja pilotoprojekts “kim?” |
11 |
|
Restorāns “Čarlstons” |
12 |
|
Rīgas Nacionālais zooloģiskais dārzs (RP SIA) |
13 |
|
Latvijas Mākslinieku savienība |
14 |
|
Rīgas Latviešu biedrība |
15 |
|
Restorāns “Kaļķu vārti” |
16 |
|
Rīgas kultūras un tautas mākslas centrs “Mazā ģilde” |
17 |
|
VEF Kultūras pils |
18 |
|
Farmācijas muzejs |
19 |
|
V/a “Latvijas Etnogrāfiskais brīvdabas muzejs” |
20 |
|
STIKLS GALERIJA |
21 |
|
Agijas Sūnas mākslas galerija |
22 |
|
SIA BIRKENFELDS |
23 |
|
Jāņa Akuratera muzejs |
24 |
|
Krišjāņa Barona muzejs |
25 |
|
Raiņa un Aspazijas māja |
26 |
|
Jaņa Rozentāla un Rūdolfa Blaumaņa muzejs |
27 |
|
Andreja Upīša memoriālais muzejs |
28 |
|
Ojāra Vācieša memoriālais muzejs |
29 |
|
Latvijas Arhitektūras muzejs |
30 |
|
SIA Rīgas Galerija |
31 |
|
Mencendorfa nams |
32 |
|
Valsts aģentūra “Latvijas Sporta muzejs” |
33 |
|
Restorāns “Vincents” |
34 |
|
Spīķeru koncertzāle |
35 |
|
SIA Studija Naturals |
36 |
|
SIA Akvaparks |
37 |
|
Latvijas Okupācijas muzejs |
38 |
|
Galerija “Daugava” |
39 |
|
Ārzemju mākslas muzejs |
40 |
|
“Rīgas mākslas telpa“ |
41 |
|
SIA STADIONS (Olimpiskā Skonto halle) |
42 |
|
Valsts a/s Latvijas dzelzceļš Latvijas dzelzceļa vēstures muzejs |
43 |
|
Mākslas Galerija “TORNIS” |
44 |
|
Baltu Rotu Muzejs |
45 |
|
Kultūras un mākslas projekts “NOASS” |
46 |
|
Latvijas Naivās mākslas muzejs |
47 |
|
Mākslas galerija “Jēkabs” (SIA Mākslas galerija 5) |
48 |
|
SIA Lita |
49 |
|
SIA Saldumu tirdzniecība |
50 |
|
Mākslas galerija “Slazds” |
51 |
|
Fonds “Mūsdienu mūzikas centrs” |
52 |
|
“Gallery Park Hotel” |
53 |
|
“desa&co” |
54 |
|
Zemnieku saimniecība “Zemitāni” |
55 |
|
Rīgas Jūgendstila centrs |
56 |
|
“Clarion Collection Hotel Valdemars” |
57 |
|
“Dome Hotel & Spa” |
58 |
|
“Albert Hotel” |
59 |
|
“Baltais Flīģelis” |
60 |
|
“Kremerata Baltica” |
61 |
|
SIA BC manufaktūra, Kalnciema kvartāls |
62 |
|
V/a “Latvijas Dabas muzejs” |
63 |
|
SIA Dzintaru koncertzāle |
64 |
|
SIA Galerija 21 |
65 |
|
“galerija ISTABA” |
66 |
|
Ivonnas Veihertes Mākslas galerija, SIA |
67 |
|
SIA Smile line |
68 |
|
SIA Olimpiskais sporta centrs |
69 |
|
SIA Latvijas Plastiskās un mikroķirurģijas centrs |
70 |
|
SIA Rīgas Meži |
71 |
|
CSDD Rīgas motormuzejs |
72 |
|
SIA Stockmann |
73 |
|
VA Rīgas vēstures un kuģniecības muzejs |
74 |
|
Viesnīca Neiburgs |
75 |
|
SIA Hotel Bergs |
76 |
|
SIA Vēl Vairāk Saules |
77 |
|
LU Vēstures muzejs |
78 |
|
AS Aldaris |
79 |
|
Biedrība “Pirmie” |
80 |
|
Mākslas galerija “Putti” |
81 |
|
Latvijas Kara muzejs |
82 |
|
“Primo Hotel” (SIA RDA hotel) |
83 |
|
“Taka Spa” |
84 |
|
SIA Hotel Rīga |
85 |
|
A.Čaka memoriālais dzīvoklis – muzejs |
86 |
|
“BT1” |
87 |
|
SIA Weekendbox |
88 |
|
“Ramada Riga City Centre Hotel” |
89 |
|
“Elizabete Hotel” |
90 |
|
Demokrātiskais restorāns “Ostas skati” |
91 |
|
Paula Stradiņa Medicīnas vēstures muzejs VA |
92 |
|
SIA Galerija Bastejs |
93 |
|
Latvijas Nacionālais mākslas muzejs VA |
94 |
|
“INCH 1967” |
95 |
|
“lolot” |
96 |
|
SIA Baltijas Suvenīri |
97 |
|
SIA Garage mākslas galerija |
98 |
|
Latvijas Tūrisma Gidu Asociācija |
99 |
|
“Sapņu Fabrika” |
100 |
|
“Riga master union” |
101 |
|
“LWF viesnīca “Radi un draugi”” |
102 |
|
Viesnīca “Gutenbergs” |
103 |
|
SIA Ķeizarmežs |
104 |
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