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International Internet Magazine. Baltic States news & analytics Friday, 29.03.2024, 15:37

Number of rural tourists in Latvia increases in 2014

BC, Riga, 28.08.2014.Print version
The number of people embarking on country holidays in Latvia has grown again in 2014, and (despite grim predictions), developments in Ukraine did not bring down the number of vacationers from Russia, reports LETA/Nozare.lv.

According to professionals in the field surveyed by the Rural Traveler (Lauku Celotajs) Association, the satisfying numbers are the result of local marketing activity. Of note here – Riga's reign this year as "European Capital of Culture" has not brought any changes in the industry.

 

53% of the sector professionals declared that there are more rural tourists this year. 15%, however, responded negatively – they have hosted less numbers at their establishments.

 

76% insisted that their own marketing and promotional activity has resulted in the larger numbers, and that Ukraine and Riga-European Capital of Culture have had no impact whatsoever one way or the other.






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