Advertising, Good for Business, Lithuania, Markets and Companies, Technology, USA

Founded in 1996 as a specialist US Search agency, iProspect now reaches across 40 countries and has evolved to dominate the digital performance landscape, driving digital excellence for clients through Paid & Natural Search, Performance Display, Affiliate Marketing, Mobile, Paid Social, Social Media, Content Generation, Lead Generation, Analytics and Conversion Rate Optimisation.

Over the last few years the digital communication sector in Baltic States endures transformation and maturity period and has a huge growing potential. The users' habits and their preferences for the information channels are changing, the penetration of smart devices are growing, the more specialized digital products emerging, also the digital communication infrastructure is fully developed. Therefore, iProspect will help businesses to implement effective communication in Baltic countries by exploiting all present changes and opportunities they offer.

"iProspect is acclaimed as one of the most progressive players in the international digital communication field. Moreover, our team unites strong professionals with the broad experience of creating and implementing digital communication solutions for the wide-range business companies and brands, as well as the clear perception of the local market trends and demands. This combination will lead us to provide the complete range of innovative digital communication solutions for the current and future clients in Lithuania and Baltic States," says Donatas Tamelis, iProspect Lithuania Managing Director.

According to Donatas Tamelis, all operations of the company will be based on one essential principle – a fully integrated digital marketing approach which is based on Dentsu Aegis Network's unique Operating Model that avoids silo thinking and generalized products that has already created for other clients. iProspect in Baltics strives to offer digital communication solutions directed to the particular client's needs, addressed to maximize its' unique business and marketing performances.

Margus Sameli; CEO of Dentsu Aegis Network Baltics comments: "Opening iProspect as our network specialized digital performance brand we are aiming to enlarge the offering for incumbents and satisfy very specific needs of the prospects. I am very pleased about Donatas and his highly experienced team joining us and forming the core of our iProspect. Together with the entire iProspect knowhow, a highly engaged team and innovative spirit we are expecting remarkable developments for the coming years. "

With iProspect on board along with two fast growing media agencies Carat and Vizeum, we as a Dentsu Aegis Network are stepping powerful forward in the Baltic advertising market.