Forum, Latvia, Markets and Companies
International Internet Magazine. Baltic States news & analytics
Friday, 29.03.2024, 00:25
IMMER Group presents a unique packaging material at Riga Food exhibition
“Our research and development
experts have created a flexible packaging material that satisfies various
requirements of our clients. It is a high quality, environmentally friendly and
completely safe material. The vast experience and understanding of industry
development of IMMER Group in
combination with the opportunities provided by the latest packaging
manufacturing technologies allow us to offer our clients unique creative
solutions for the best product packaging,” said the president of the international
company group IMMER Group Irina Miroshnik.
To ensure optimum
functional characteristics – great barrier quality, excellent package sealing and mechanical
durability – the material is
manufactured from non-woven polymer material, which is laminated with various
polymer films. The material can be used for packaging of various food products,
for example, ice-cream, cheese, coffee, tea, pastries, nuts, dried fruit, and
other goods.
Decorative characteristics of the material combine original tactile
effect and surface structure – it
is soft, flexible and pleasant to touch. The new material is suitable for various printing methods, both
flexographic and digital, thus allowing to rapidly implement creative design
solutions.
Compared to
combined materials that use paper and film, our material is environmentally
friendly and fully complies with EU requirements – it is recyclable and requires less resources
to manufacture.
“The new packaging will
increase uniqueness and recognizability of the product on store shelves, thus
increasing the volume of sales. This packaging material allows the
manufacturers to position their product as an environmentally friendly, safe
and beneficial for the consumer,” emphasized IMMER Digital head
of sales Ivars Sudmalis.
Development of
the new product was performed in IMMER
Group research centre laboratory. Our experts, while working on the
functional characteristics of the new material, focused on physical-mechanical
and sealing durability, resistance to layering, coefficient of friction, paint
layer, and resistance to steam and oxygen. This approach allowed us to create a
material with characteristics that ensure product safety and quality, while
allowing use of the material with various packaging
equipment.
According to the
client’s specifications,
the material manufacturing and flexographic printing will be performed at IMMER Ukrplastic plant, while digital
printing will be performed at IMMER
Digital plant in Ventspils.