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Saturday, 20.04.2024, 11:10
For Creativity to the Blood in the Advertising Campaign of White Square Ad Festival
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Recognized experts of advertising and communications
industry, holders of prestigious international awards, White Square Jury
members have become the faces of the campaign. They are Andrey Logvin, Creative
Director of BORSCH Studio, Russia; Vitaliy Bykov, CEO,
co-founder of Red Keds, Russia; Dmitry Apolenis,
Creative Director at AIDA Pioneer, Belarus; Lola Tehver,
Director of Estonian Association of Marketing and Communications Agencies,
Estonia; Vladimir Kobets, Creative Director of digital-centric agency AdPro,
Ukraine; Marko Edfelt, CEO, Partner at Satumaa Family
Business, Finland.
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White Square is most ambitious and dynamically developing creative festival in Eastern Europe. In the year 2016 the representative of the global index The Gunn Report visited White Square and noted high organization level, professionalism of jurors and high level of entries, and called White Square one of the major festivals of the Eastern Europe.
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Call for entries for 9th White Square is now open on the official website of the Festival. Deadline is on April, 7. There are 5 contests at the Festival: CREATIVITY, BRANDING, MARKETING, DIGITAL, SOCIAL ADVERTISING.
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The corporate identity and campaign of White Square Festival were worked out by AIDA Pioneer Branding & Creative. Photosession – altogether with a couple of famous Minsk photographers KANAPLEV + LEYDIK. Video by Andrey Levkovich.
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